The article describes how to build an organisation to deliver CS at scale.
I was pleased to be asked to discuss my thoughts about customer success by Dave Blake and Burke Adler of Client Success.
Commentators say CS is a culture, not just a team. I agree but what does this really mean? Here's 15 things that
The three main elements of a CS strategy.
Delivering a return on a customer’s investment in your product is key to retention in B2B SaaS. That’s why a robust success
Ideal customer profiles define good fit customers. They are key to aligning the whole company. But how do you know if they
Product-led customer success embeds the process of delivering the customer's desired goal into a B2B SaaS product. This short articles outlines the
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Success plans set out how a company guides the customer to the value/ROI they purchased your software for. They are therefore at
I had an invitation to talk to Bill Cushard of Service Rocket’s “Helping Sells Radio”. Here’s the recording of our discussion. In
The growth of customer success has created increased complexity and disconnected processes. Let's rebuild CS around the process of delivering ROI for
New announcements focus on building a single customer view. These are meaningless unless they deliver real benefits to customers, not just the
It’s often not long into the life of a SaaS business when marketing, sales and customer success spend time blaming each other
2028: A HISTORY OF CUSTOMER SUCCESS. It's fascinating looking back 10 years. Wasn't it quaint how we thought about #customersuccess #saas
Embedding the success process in the product is the future of customer success. Read the what, why and how of product-led CS
Effective CSM’s take an active role in managing their customers’ projects. In this guest article, Dave Duke of High Alpha explores the many